Creative Shifts Logo

This logo was created for a life coach who focuses on harnessing the power of creativity to help people overcome obstacles in their life. The use of a Fibonacci spiral inherently represents ideas of artistry, beauty, and creativity. Additionally, as the birds move along this spiral, they grow larger and larger and eventually break free, evoking feelings of freedom, release, and accomplishment. A warm color palette was chosen to represent the internal fire in all of us.