NationBuilder HealthCheck
Every NationBuilder site starts strong, but standards change, staff come and go, and content and data pile up over years of everyday use. Even a well-built site benefits from a periodic check-up. The HealthCheck looks at how your website, CRM, data, and supporter journeys are working together today, and hands you a clear, prioritized plan for what to improve first.
What I review:
CMS & Website Structure: site architecture, navigation, page organization, and overall setup.
CRM & Data Structure: tags, memberships, saved filters, and how supporter data is organized and maintained.
Supporter Journeys: what actually happens after someone signs up for your newsletter, registers for an event, or becomes a member.
Workflows & Automation: which follow-up happens automatically, and where staff are doing manual work that could run itself.
Accessibility: automated and manual review of key templates and supporter journeys for common barriers.
SEO: on-page and technical fundamentals, content structure, and search visibility.
AI Visibility: how search engines and AI platforms understand, describe, and cite your organization, a newer area almost no one else in this space is checking yet.
What you get
You'll receive a full written report with an at-a-glance scorecard rating each area Strong, Opportunity, or Needs Attention, plus specific, prioritized recommendations, each rated by priority and effort so you know exactly where to start. Where it's useful, findings include before-and-after examples, not just a description of the problem.
Investment: $1,500